Travel Industry Review, in its 21st year of publication, remains the most respected and authoritative publication available to the South African travel trade. It is a business-to-business publication providing high quality, in-depth coverage vital to the industry's decision makers.
TIR's refined look and respected content sets it apart from other publications in this market. The editorial is aimed at retail agency consultants, managers and owners. TIR serves as a bridge between suppliers and the travel agent community which creates high value for our advertisers.
TIR is published monthly and sent out free of charge to all the travel agencies in South Africa, in addition to subscribers from other sectors of the industry. The print circulation is 5,200. The number of copies sent to each travel agency is directly relevant to the number of consultants they employ; and through communication with the retail agency groups and bodies such as the Association of South African Travel Agents we make sure that all agencies are included. Each edition of TIR can also be read digitally on our website, downloadable as a PDF, with a full archive available.
TIR 360° e-news, our weekly digital newsletter, contains a roundup of the week's important news stories and is emailed out, exclusively by Travelport, the region's leading GDS, to its travel trade database made up of contacts across southern Africa.
The ever-changing travel industry environment makes it vital that travel agents have access to the in-depth coverage which only TIR provides. The range of editorial content takes into account all our readers, from junior consultants right up to the managing directors of the retail agency groups. Unparalleled news coverage, interviews with leading industry figures, interactive competitions, informative product features, destination reports, industry social photos and columns designed to help agents perform and sell at their best make TIR the crucial read for the industry.
TIR has consistently shown that it is dedicated to the future of the travel agent. As a result, a strong association with TIR helps illustrate a supplier's intention to work closely with the trade.
Visually, TIR provides a professional environment for companies to present themselves. The A3 size, high quality paper and vibrant look are well suited to bold, vibrant travel advertising which makes the most of the print format while transferring well to digital.